PERFORMANCE CREATIVE · LIFECYCLE · PAID

Design that
sells.

Brand-grade design and performance marketing — operating as one team. Creative for paid social, lifecycle, web, packaging — all measured on the numbers that matter.

Performance creativeLifecyclePaid
WHAT'S INCLUDED

Design & Marketing, end-to-end.

FEATURE 01

Performance creative

Design work that earns its keep. Static and motion ads for Meta, TikTok, Google, X — tested ruthlessly, scaled when they win.

  • Static + motion ad creative
  • Hook testing methodology
  • Weekly creative refreshes
  • Brand-safe at all times
Design system libraryLive
Button
Action →
Input
Email address
Card
Toggle
FEATURE 02

Lifecycle & CRM design

Email and SMS that doesn't look like everyone else's. Klaviyo, Iterable, Customer.io — all worked into the design pipeline.

  • Email design (Klaviyo · Iterable)
  • SMS & push design
  • Onsite onboarding flows
  • Lifecycle audits + flows
Performance creative · A/BLive
Variant A — Control
0%
+47%
Variant B — Bold copy
0%
FEATURE 03

Brand & packaging design

Beautiful brand, packaging, OOH and editorial work — from agencies that started in brand and never forgot what good looks like.

  • Brand identity systems
  • Product & packaging design
  • Editorial design
  • OOH & print campaigns
Paid social performanceLive
Spend
£42,180
+12%
CTR
4.2%
+88%
CPA
£18.40
-44%
ROAS
5.8×
+76%
WHY NOVAQUBE

Senior team. Real craft.
Numbers that matter.

01

Designers who get the numbers

Our designers know CTR, ROAS, hook rate. They design for performance, not just for the dribbble shot.

02

Marketers who get the craft

Performance marketers who would never ship "good enough" creative. The Venn diagram is small. We live in it.

03

One team, one Slack

Design + paid + CRM in one Slack channel. Decisions in hours, not weeks. No "we'll loop in the agency".

04

Real testing infrastructure

We run hundreds of variants a month. We instrument everything. Winners scale. Losers die fast.

PROCESS

How we work.

No mystery, no hand-waving. The same proven process, dialed for design & marketing.

01

Brand audit

One week. State of brand, state of creative, state of channels.

02

Creative system

Two weeks. Brand-locked templates, hook bank, motion system, tone-of-voice doc. The system that lets us produce 100+ assets/month without quality drift.

03

Test

Ongoing. Monthly creative output to spec. Weekly performance review. Winners get scaled, losers get killed.

04

Scale

Quarterly: deep-dive on what's working, refresh what isn't, expand into new channels.

QUESTIONS

Design & Marketing FAQ.

Are you a creative agency or a marketing agency?

Both. Most agencies do one well and the other badly. We staff for both: senior brand designers next to senior performance marketers, in one team.

How much does a creative + paid retainer cost?

Design and marketing is custom-quoted based on output volume and channels. One-off project work, ongoing creative production, paid social ops, lifecycle email — we'll scope it around your channels, output cadence and ad spend. Free initial call, fixed quote after.

Do you manage ad spend?

Yes. We run Meta, TikTok, Google and X campaigns — happy to manage spend at any scale, from a few hundred a month while you find product-market fit, to larger ongoing budgets as you scale.

Can we just use you for creative, not media buying?

Yes. About 30% of our design+marketing clients only use us for creative and have their own paid teams. Works fine — we just need clean briefs and tight feedback loops.

How fast can you turn around new ads?

Concept-to-live in 5–7 days for static, 7–10 for motion. We scale a creative pipeline that produces 50+ assets/month per brand at full ramp.

Got something in mind?

Tell us about it. We come back within 24 hours, weekdays — with a thoughtful first take and a clear path forward.